PrismaStar: Experts in product data services, guided selling technology and behavioural analytics to enhance your customer’s online buying experience.

PrismaStar – Experts in Product Data Services, Guided Selling Technology and B...
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PrismaStar provides product data services, guided selling technology and behavioural analytics to help your customers find the right product for them - reducing your costs, improving their buying experience and increasing your sales.

Trusted by leading brands including Tesco, Very and Currys, PrismaStar solutions include:

Product Data Services
Through a combination of cleansing, aggregation, normalisation and enhancement, PrismaStar provides deep, rich product feature data to increase product education and discovery, enabling customers to feel confident when buying online and improving your brand reputation.

Guided Selling Technology
Tailor-made to suit your business, our guided selling technology guides your customers to their perfect product using innovative customer journeys that improve their online experience and increase engagement with your brand. This helps you merchandise products better, offer upsell recommendations and ultimately sell more.

Behavioural Analytics
Our advanced behavioural analytics provide deep, rich insight into customer buying behaviour so you can get to know your customer more, and use this information to optimise performance and drive future marketing campaigns.

Customer Support and Consultation
PrismaStar's team of experienced consultants are eCommerce experts and can provide customer journey consultation and data analysis to best understand your needs before deploying our services. We continue with after-sales support and guidance to constantly adapt our solutions to improve the shopping experience for your customers.