ADSERVING, SSP, VIDEO, DISPLAY, MOBILE

FALK Realtime offers both SSP and AdServing technology solutions.

FALK Realtime offers SSP technology that allows publishers to connect their inventory to multiple demand sources like adexc...
See More hanges, DSPs and AdNetworks at once. This in turn allows potential buyers from all over the world to buy ad space — and for publishers to get the highest possible rates.

Falk Realtime 3rd generation AdServing platform serves all types of ads. Yes, all – Display, Video and Mobile! Through our AdServer module, you can optimize all ad revenue channels across all screens, prioritize guaranteed ads, and integrate seamlessly with other SSP if desired by our publisher clients.

However, are you fed up of using multiple systems for direct and programmatic selling? Yeah, we know!

We strongly believe that it makes no sense to deliver the directly sold part of your inventory through AdServer A and the programmatic part via SSP B. How can you get the whole picture doing it this way?

That’s why we designed our platform in a modular way, so that Publishers could have the possibility to combine both parts into one stack, where direct campaigns and RTB campaigns can compete for every single ad request.

The idea is to offer a single cross-platform that maximise revenues and lets publisher manage all demand channels (direct and or programmatic) and campaigns (display, mobile, video) from a single, integrated AdServer + SSP platform.

We did say so before, but have to say it again: why using multiple systems if you can have one doing it all for you?

Falk Realtime AdServing and SSP platforms deliver display, as well as video and mobile (mobile web and InApp formats) – all in the same campaign. No need for multiple systems!!

No system will ever be complete and no publisher will have the exact same requirements as the other one. That’s why we built Falk Realtime’s platforms to be customizable in many different ways – from a simple new feature even down to a completely separate system setup, which is called Enterprise solution.

** White-labelling – giving it the look and feel of your company.
** Easily extensible by new features – we really mean it.
** Enterprise solution – your system, your domains, your data, your everything.