Black Swan creates better outcomes through technology, prediction and data science.

Black Swan creates better outcomes through technology, prediction and data science.

We help our clients work out what will be important tomorrow...
See More by arming them with products that transform the way their brand’s create value from data.

We analyse consumer behaviour using public and private data, then build cutting edge technology based on predictive models to create these better outcome – we call this “Applied Prediction”.

We are over 250 people, and have 9 offices across the UK, South Africa, Hungary, California and New York City. We work with some of the world’s leading consumer-focused brands including Pepsico, Disney, Panasonic, Tesco, and GSK.