Data-driven Marketing and Customer Value Management Specialists

Since 1998, BLS has helped Telcos directly address their really critical KPIs with a fact-based, quantified approach to the development and management of large subsc...
See More riber bases. Our Customer Value Management solutions are proving their worth with Operators in both developed and maturing markets globally, enabling them to transform base activity.

Our expertise in data management and capability to process high volumes of telco data from multiple sources means BLS is in a unique position to provide a range of CVM solutions to help you transform from a volume-led to a value-led business with contextual customer engagement that optimises lifetime value.

Increasingly our customers are looking for us to provide the combination of technology, services, or in some cases Managed Services, to build an effective insight-led, data-driven approach to delivering incremental value from their customer bases.

Whilst we launched in the world of pre-pay, today we are supporting our customers across the full range of communication services including fixed-line, broadband, value added services, TV, or mobile financial services.

We have over 20 customers around the world, supported from offices in UK (Head Office), a Solution Centre in Romania, and field offices in South Africa and Malaysia. Being close to our customers is an important philosophy at BLS – working in partnership to deliver a fast return on their technology investment.

Discover how our end-to-end Data-Driven Marketing solutions could help you:

- Turn customer data into actionable insight
- Increase up-sell and cross-sell
- Deliver personalised contextual offers
- Keep your customers active
- Achieve CVM best practice