We believe all Alabamians have a right to a clean and safe environment. Our goal is to empower citizens to help make that right a reality for each of us.

From the low and gentle mountains of the north to the pure white sands of ...
See More the coast, we breathe Alabama's air, drink Alabama's water and depend on Alabama's land. We recognize the positive link between a strong economy, a clean environment and a healthy, proactive citizenry. By working for a healthy environment with an emphasis on clean air, efficient and renewable energy, and improved waste reduction practices, we provide a voice for Alabama now and for the future.

Goals:

~Educate and advocate for environmentally sustainable policies and practices.
~Be an effective and respected environmental voice for our stakeholders and others.
~Maintain a fiscally responsible and stable organization with an engaged Board of Directors, adequate staffing, and an active volunteer and membership base.

Short-Term Objectives:

~Be market-leaders in recycling resources and education; operate a best-practice drop-off model
~Find ways to make the Downtown Recycling Center self-sustaining. Replicate at other location(s)
~Set-up and operate a restaurant/bar glass-recycling program
~Create education campaign to improve existing and implement additional curbside recycling pickup
~Educate citizens, corporations, and communities about how to live more sustainably.
~Create and implement a work-plan tracking system for involving staff and maintaining focus on the short- and long-term objectives

Long-Term Objectives:

~Celebrate the history and success of the organization
~Leverage our effectiveness by developing partnerships and collaborating with like-minded organizations
~Work to improve local and state legislative/regulatory environmental policies
Implement a marketing campaign to increase awareness and grow our state-wide presence
grow membership
~Secure additional revenue through additional gifts and new programs
~Form chapters/clubs/satellite groups to further carry out our mission and goals
~Become the best source and “go to” in AL for sustainable living and environmental stewardship
~Develop education campaigns to carry out our mission and goals
~Use appropriate advocacy to support our environmental sustainability policies.
~Work toward a visible, measurable increase in statewide recycling.