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New Owner

Twitter - TellApart

Twitter acquires TellApart

Announced: April 28, 2015
Closed:        February 29, 2016

Type:           Acquisition
Disposition: Separate Entity
Terms:         Cash & Stock
Status:         Complete

Amount:       $ 479,000,000

Acquisition News

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Date Title
Feb 29, 2016 TechCrunch - Twitter Ended Up Paying $479M For Ad Tech Startup TellApart, 10-K Reveals
Twitter Ended Up Paying $479M For Ad Tech Startup TellApart, 10-K Reveals
Apr 28, 2015 TechCrunch - Twitter Improves Ads By Acquiring TellApart, Selling Them Through Google’s DoubleClick
Twitter Improves Ads By Acquiring TellApart, Selling Them Through Google’s DoubleClick

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